As we move through February and the market settles after the festive peak, hospitality operators are seeing a more measured trading environment — but category-specific pressure remains firmly in place. While inflation has eased from last year’s highs and winter produce is offering pockets of value, core challenges persist across beef, poultry and key global commodities.

Beef continues to track above last year’s levels, supported by reduced cattle numbers and steady demand ahead of Easter planning. Poultry remains sensitive, with avian flu still present across UK and European flocks, limiting flexibility and keeping pricing elevated. Lamb has softened slightly post-Christmas, though this is expected to tighten again as spring demand builds.

Seafood remains mixed. Cod and haddock continue to reflect quota-driven supply constraints, while alternative species are seeing increased demand as operators look to diversify. Mussels and certain farmed species are providing better value and stability in comparison.

Produce shows the typical winter divide: roots, brassicas and UK orchard fruits are plentiful and competitively priced, while salads, berries and citrus remain volatile due to Mediterranean growing conditions and import reliance. Dairy is broadly steady, although butter and cream remain firm, and egg pricing continues to reflect cautious supply management linked to avian flu risk.

Overall, February presents a short window of relative stability — but with Easter on the horizon, several markets are likely to firm again in the coming weeks.

Read the full report to see where the opportunities lie, or get in touch to discuss how we can help optimise your food costs — hello@procurement-partners.co.uk